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Without hating yourself or making people run away

An elevator pitch is a short (30 seconds or less) explanation of your business, product, or service.

Typically, it’s used by start-ups seeking investors.

The premise is that when you happen to catch the elevator with some VC who could fund your entire start-up, you need to have a snappy, memorable way to introduce your amazing idea before the elevator stops. Quick!

An easy process to use when it’s your turn to write a blog post

Can you be this happy writing a company blog post? Yes, yes you can. | Photo by on

You saw it coming.

You wanted to hide.

But you can’t get around it.

It’s your turn to contribute to the company blog: you need to share your expertise, share a story, come up with something that doesn’t sound inane.

And it’s probably due tomorrow, isn’t it?

A process to make writing blog posts easy

Writing a single…

We’re always running into the unknown, we just don’t like to admit it.

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My favorite photo from our wedding is right after we were pronounced married and were exiting the scene of the ceremony.

The scene of the ceremony was my parents’ backyard.

Newly planted azaleas edging a gently sloped yard. A quiet field as a backdrop. Trees green and heavy with the…

Valid expertise can create opportunities for you, and help others

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“Being taken seriously as a content provider means delivering consistently strong content with genuinely helpful insights and tips. SMEs are key to this effort.”

There are two important steps to consider:

  1. How to become a subject matter expert, and
  2. How to be recognized…

This isn’t going to be easy, but you can do it

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Love yourself.

Accept yourself.

Everybody says you should. Every positive-thought guru has a set of affirmations for you. Every self-help books says it starts here. But how the hell do you do it?

Look at Who You Have Been

Start by looking at the versions of self you’ve been before.

All these versions of your past…

Annie Mueller

Life is an experiment | All this and more: |☠️ Sweary☠️

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